The Sisters of Carondelet invited us participate in a branding project that has grown ever so useful with time. Our task: to capture their spirit, mission and origins in a visual that could be re-purposed across myriad media. The “Join This Movement Tree” we created – shaking ever-so-fervently from energy and spirit of the congregation – has become widely used on posters, brochures, bookmarks, websites and even logo’d apparel throughout their provinces worldwide.